Flipping the Pyramid – “Trickle Up” Values in the New World of Work!

When personal values aren’t tethered to corporate values - the chance of long-term success is unlikely.

Corporate mission, vision and values statements, created by invisible committees, are often meaningless background chatter to employees faced with day to day tasks. 

Tucked away in on-boarding documents, ethics codes or posters on the walls of the community break room, these proclamations are viewed as risk mitigation efforts only.

 WHAT’S MISSING?

The bridge.  A true connection.  Relatability.

Forward thinking companies are committed to finding avenues to connect at a deeper level than paychecks.  New generations of talent are demanding  to be heard and given the opportunity to contribute to the resolutions of issues facing the world.

It is more critical than ever that businesses in the 21st century are focused on generating long-term value for all stakeholders and addressing the challenges we face, which will result in shared prosperity and sustainability for both business and society.  
Darren Walker, President of the Ford Foundation.

 The New World of Business is flipping the pyramid!

Our business climate is changing.  As telecommuting becomes a fact of life, keeping your teams closely connected to the heart of your business is essential.  Stakeholder models are rapidly overtaking shareholder primacy as companies step up in their roles as corporate citizens.  Help your employees:

  • Gain clarity about how their values affect their personal brand of leadership.
  • Align their personal values with the company’s core values to bolster a culture of ethics and support recruiting and retention efforts.
  • Identify causes and issues they care about as a stakeholder group increasing the effectiveness of corporate social impact programs.
  • Outline a measurable social impact program that supports the company’s business strategy, based on their input.

Employees are your most valuable asset, a mirror of your business to the outside world.  Their input, previously at the base of the pyramid has become a critical funnel of information, their need to be inspired and connected to corporate values – vital.

 

 Each of our stakeholders is essential. We commit to deliver value to all of them, for the future success of our companies, our communities and our country.  
Business Roundtable Statement of Purpose
Companies that fulfill their purpose and responsibilities to stakeholders reap rewards over the long-term. Companies that ignore them stumble and fail.
Larry Fink, CEO BlackRock
 

 

 

 

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